Saturday, August 9, 2008

10 Sure-fire Ways to Kill Your eBay Business

It's surprisingly easy to kill your eBay business, if you're not careful - sure, you can start over from scratch without it costing you anything, but do you really want to? Still, if you want your business to end up dead in the water, here are some simple ways to do it.
  1. Lie about an item: Say it works fine when it sometimes doesn't work. Say it's in perfect condition when it has a scratch. Your customers will hate you!
  2. Post whenever you feel like it: Make sure to leave your customers hanging around, wondering when their item is going to turn up. This makes sure they buy from someone else next time.
  3. Let items end anytime: Few people will be around to care about your auction if it ends in the middle of the night. Why go to the trouble of working out whether auctions will end at a good time?
  4. Don't bother with email: Customers are just timewasters anyway. eBay businesses are supposed to run themselves! Never give informed responses to questions about your item.
  5. Sell rubbish: Really, it's just eBay. You can just sell any old tat from the market for a 200% profit. Let quality be someone else's concern - I mean, really, what do they expect for that price?
  6. Refuse to give discounts: You know what your items cost, you know what your profit margin is going to be, and you're not going to negotiate. Remember that giving customers special deals might make them feel good and come back to you again.
  7. Make your listings ugly: As many colors, flashing lights and animations as possible will really give those customers a headache. Write as much in CAPITALS!!!! as you can. Preferably big, red capitals. Be sure to use the fonts Impact and Comic Sans. For an extra special touch, see if you can figure out a way to add some music.
  8. Don't take photos: It's such trouble, after all. If buyers are picky enough to actually want to see items before they bid on them, then screw 'em, that's what I say.
  9. Write short descriptions: Be as brief as possible, and use lots of mysterious abbreviations. This obviously makes you look very cool. You can even just write the title again in the description box. Think of the effort you'll save!
  10. Use reserve auctions: Now, this is a fairly controversial final choice, but it really is one of the best ways to scare away your customers. They'll see 'reserve not yet met', and click that 'back' button before you know it. Luckily, they can always bid in a normal auction for the item somewhere else.
Now that you know the ten ways to kill your eBay business, how about we explore what to do if you want to do the opposite, and make a success of it? The next email will give you ten steps to successful selling on eBay.

Friday, August 8, 2008

Your Rights as an eBay Buyer

When you buy things on eBay, you pay the seller before they send you anything. This means that you, as a buyer, are vulnerable to all sorts of problems. You might not get the items you have paid for, or they might be damaged or faulty. Luckily, you have two very important rights when you buy on eBay.

The Right to Receive Your Item

Maybe the seller never sent the item, or maybe it got lost in the post. Whatever happened, you paid for the item. If it doesn't arrive in the post as described, you have the right to a replacement or a refund, whether it's the seller's fault or not.

The fact that you bought something on eBay doesn't mean that you don't have the exact same rights that you would have if you bought it in a shop (these rights are pretty much the same all over the world). Plus, under eBay's rules, the seller isn't allowed to change their mind about selling you the item: once the auction ends, it becomes a contract - you must buy and they must sell, or face eBay's penalties.

The Right for Your Item to Be as Described in the Auction

Sometimes sellers don't wrap items properly, and so they get broken. Occasionally they write descriptions that are misleading or just plain wrong to begin with, leaving out vital details that would have caused you to change your mind about buying. If this happens to you, you again have the right to a replacement or a refund.

So How Do I Use My Rights?

First, you should take it up with the seller - most will be responsive, as do not want to have their reputation damaged when an upset buyer leaves negative feedback for all their future buyers to see. If that doesn't work, report them to eBay.

While eBay don't have many people handling complaints, they do have a relatively effective set of automatic process to handle common problems buyers and sellers have with one another.

Finally, if that doesn't work, then you should seek advice from consumer groups in your country, and as a last resort from the police. You should never have to get this far, though: problems on eBay that can't be resolved easily are extremely rare.

Don't Be Too Quick

Remember not to get too annoyed and be unfair to the seller: nice sellers have agreed to give me refunds for undelivered items, only for me to find out a few weeks later that they were being held for me at the post office! Always try your best to communicate and think of everything that might have gone wrong: eBay works best when buyers and sellers sort out their problems together, instead of reporting each other to the authorities straight away.

More often that not receiving what they paid for, buyers have an altogether different problem: they knew what they were paying for, but didn't realize that what they were paying for was overpriced, low quality or a scam. The next posting will give you a list of tips on how to avoid being ripped off on eBay.

Thursday, August 7, 2008

Understanding the Different eBay Auction Types

Over the years, eBay has introduced all sorts of different auction types, in an effort to give people more options when they buy and sell their things on eBay. There are many people who don't like the idea that their item might sell for a far lower price than they intend. Equally, there are people who have hundreds of the same item and don't want to sell them individually. This email gives you an overview of the different kinds of auctions and how to spot them.

Normal Auctions

These are the bread-and-butter of eBay, the auctions everyone knows: you bid, others outbid you, you outbid them, and the winner gets the item. Simple.

Reserve Auctions

Reserve auctions are for sellers who don't want their items to sell for less than a certain price - a concept you'll know about if you're familiar with real auctions. They work just like normal auctions on eBay, except that you will be told if your bid has not met the reserve price set by the seller. If no-one is willing to meet this price, then the auction is cancelled, and the seller keeps the item.

You can spot these auctions by looking out for 'Reserve not met' or 'Reserve met' written next to the current bid on an item's description page.

Fixed Price ('Buy it Now') Auctions

Buy it Now auctions can work in one of two ways. A seller might add a Buy it Now button to a normal auction, meaning that you can choose either to bid normally or to simply pay the asking price and avoid the whole bidding process. Some sellers, though, now cut out the auction process altogether and simply list all their items at fixed price. Recently, eBay added a twist to fixed price auctions: the 'best offer'. This means that you can negotiate a price to someone who offers their items using Buy it Now, which could be a great way to get a bargain on things that don't seem to be selling.

Fixed price auctions are easy to spot, as they have a little 'Buy it Now' logo either next to or instead of the current number of bids on the search listings page.

Multiple Item ('Dutch') Auctions

These are auctions where a seller is selling more than one of a certain item. Dutch auctions can be done by bidding. Buyers bid a price and say how many items they want, and then everyone pays the lowest price that was bid by one of the winning bidders. If you have trouble getting your head around that, then don't worry - everyone else does too! These auctions are very rare.

What is more common is when a seller has a lot of one item, and lists it using a combination of two auction types: a multiple-item fixed price auction. This just means that they say how many they have, and offer them at a fixed price. You can enter how many you want and then just click Buy it Now to get them.

After all this, you might find yourself facing a dilemma: when you have the option, should you bid, or should you just use Buy it Now and save yourself the hassle? That's what the next posting will be about.

Wednesday, August 6, 2008

eBay Title Writing Tips

Trying to help your buyers find your auctions can be a truly daunting task. Most people only search eBay by title, not by description, and that means that you only have those 55 characters of the title to cover all the possible search terms. That's not easy. In this email, I'll give you a few pointers.

Don't bother with eBay clichés: There are plenty of eBay auction titles that say things like "Super rare camera wow look low price". These are stupid things to put in your title, as no-one is going to search for them.

Think like a buyer: If you were looking for your item, then what exactly would you type into that box? If you think it'd help, try searching yourself to find someone else selling your item. What were the first things you thought of typing?

Think like other sellers: Keep an eye on which sellers are doing best with items like yours, and try to copy their title styles - if it works for them, it can work for you.

Be specific: You should be sure to write the item's brand and specific model number in the title, as people will often search only for this information. Make sure that you also say exactly what the item is.

A Few Examples

Here are a few examples of good titles. They're real, and they're on eBay right now, making their sellers money. So what makes them good?

"Dell Latitude Laptop P3 500 MHz Notebook PC Computer"

If you know about computers, you'll know instantly what this auction is selling. It has manufacturer (Dell) and product line (Latitude); followed by a few technical specifications (P3 500MHz is the processor speed). Notice also that the title includes the four words 'laptop', 'notebook', 'PC' and 'computer', as the seller wants people looking for any of those words to see his auction.

"OASIS Don't Believe the Truth CD Album (New)"

This auction for a CD is well formatted: it gives the artist name in capital letters, followed by the album name. It then manages to include the two key words 'CD' and 'album', as well as the word 'new' - that means that anyone searching for 'new oasis cd', 'oasis new album' and so on will find this auction.

"1840 Penny Black stamp, certificate, four margins"

Here's a slightly more obscure one, from the exciting world of stamp collecting. A penny black is one of the oldest and most famous stamps. It uses a few key words that collectors will consider important: 'four margins' indicates that the stamp has been cut out with some margins around it and so isn't damaged, and 'certificate' tells you that the item has a certificate of authenticity - it's a real penny black. Remember to use every bit of space to squeeze in as much important information as you can in the title.

So now that you've written a winning title, you need to start on a great description. The next posting will show you how.

Tuesday, August 5, 2008

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What’s Your eBay Reputation Really Worth?

Your eBay reputation is everything you are on eBay - without it, you're nothing. Your reputation is worth as much as every sale you will ever make.

If you've ever bought anything on eBay (and the chances are you have), then think about your own behavior. Buying from a seller with a low feedback rating makes you feel a little nervous and insecure, while buying from a PowerSeller with their reputation in the thousands doesn't require any thought or fear - it feels just like buying from a shop.

A Bad Reputation Will Lose You Sales

In fact, a bad reputation will lose you almost all your sales. If someone leaves you negative feedback, you will feel the pain straight away, as that rating will go right at the top of your user page for everyone to see. Who's going to want to do business with you when they've just read that you "took a month to deliver the item", or that you had "bad communication and sent a damaged item"? The answer is no-one.

Your next few items will need to be very cheap things, just to push that negative down the page. You might have to spend days or even weeks selling cheap stuff to get enough positive feedback to make anyone deal with you again.

It's even worse if you consistently let buyers leave negative feedback - once you get below 90% positive ratings, you might as well be invisible.

You Can't Just Open a New Account

Besides eBay's rules about only having one account, there are far more downsides than that to getting a new account. You literally have to start all over again from scratch.

You won't be able to use all the different eBay features. Your existing customers won't be able to find you any more. Your auctions will finish at a lower price because of your low feedback rating. Opening a new account is like moving to a new town to get away from a few people who are spreading rumors about you: it's throwing out the baby with the bathwater.

A Good Reputation Will Get You Sales

When a PowerSeller tells me something, I tend to believe them. They can be selling a pretty unlikely item, but if they guarantee it is what they say it is, then I trust them - they're not going to risk their reputation, after all. This is the power of a reputation: people know you want to keep it, and they know you'll go to almost any lengths to do so.

This is true even to the point that I would sooner buy something for $20 from a seller I know I can trust than for $15 from someone with average feedback. It's worth the extra money to feel like the seller knows what they're doing, has all their systems in place and will get me the item quickly and efficiently.

You really will find selling on eBay so much easier, and there's only way to get a good reputation: make sure you please your customers every time. But some customers can be, well, just a little difficult to please. In the next email, we ask: is the eBay customer always right?

Monday, August 4, 2008

How to Use eBay to Grow Your Other Businesses

Most of the people who make money from eBay don't actually make all of that money on eBay. There are all sorts of ways you can use eBay to give your existing businesses a helping hand.

The Supply Side

If you have any leftover stock or used items from another business you run, then why not sell them on eBay? You can make this a regular thing, using it to get rid of things that won't sell for the premium you ask for in a shop, or items that are no longer in demand in the town or city where your business is based.

You can really make a lot of money this way, if you know what you're doing. You will, of course, already be an expert in the items you're selling, as you use them in your business, and you'll know that the items are of high enough quality to be sellable. This is a whole new market for your old inventory!

Not only that, of course, but remember that your good eBay reputation will make you a great buyer! If there's ever anything you want to get for your business, the chances are you'll be able to get it on eBay for a discount.

The Sales Side

Here, though, is where the true power of eBay lies. eBay give you an 'About Me' page, where you can write anything you like and link anywhere you like. This means that you can get traffic to your business' website by linking to your website from your About Me page and linking to your About Me page from each auction.

To create an About Me page, just click on 'Community' on the toolbar, scroll to the bottom of the page, and click 'Create an About Me page'. You then get the option to either enter your own HTML or let eBay guide you through the process. All you need to do is write a little about your website, link to it, and you're done - you'll notice that more people start to come to your site straight away.

There are thousands of people who swear by this technique to drive traffic from eBay to their website - with a little persuasive sales copy on your site, they say, you can sell directly to buyers, cutting out the eBay middleman. What's more, all the traffic you'll get will be targeted - because the people who click through were interested in your auction to begin with.

This can be a really powerful technique, especially if you've already got an e-commerce site. Even if you haven't, you might find it worth your time to set up a website that does nothing but list your eBay inventory with a few dollars off each item, with a PayPal 'Buy Now' button for each item. Then simply make the link to your About Me page read 'Visit my website for even more bargains!', and you're done.

Now that you've seen how to drive visitors to your website, maybe you'd like a little help getting your auction in front of buyers.

Tuesday, July 29, 2008

Make Your eBay Business Easy By Using Dropshippers

Dropshipping is one of the popular ways through which people are making money without hassles on eBay. By using dropshippers, you can sell a wide range of goods and you also simplify your business, which leaves you with a lot of time to grow your eBay auction business. This articles outlines some of the main reasons why you should use drop shipping to expand your eBay business.
  • The main advantage of using drop shipping for your eBay business is that you have the convenience of not worrying about having inventory and also shipping goods to your customers. All that you have to do is to sell your products and when an auction has been completed, you direct the buyer to the drop shipper’s website who will take care of delivery of the purchased products to the customers.

  • Using dropshippers increases your chances of earning large amount of money on the internet because you have a lot of products which you can sell. Once you have decided what you want to sell, you can choose the dropshippers to work with and then start to sell the merchandise you want. By selling a wide range of merchandise, you can increase your sales by selling to many people.

  • Using drop shipping also means that you will be able to start selling merchandise and earn money on the internet quickly. You do not need to spend a lot of money to get started.

  • Using dropshippers in your eBay business means that you can research on the products for which there is high demand and then select dropshippers that sell these products at the best prices. By selling popular products at good prices from the customer’s perspective, you will be able to sell large volumes of products and make huge profits.
If you want to start making money selling merchandise on eBay, you can use dropshippers to make your business hassle-free. Drop shipping is one of the easiest ways to start making money online because they make it easy for you to start selling merchandise on the internet. Many people who are starting a business selling products on eBay start by using dropshippers.

Tips On How To Prevent The Common Risks Of Buying On eBay

Today, it possible to do as much shopping as you want on the internet. You don’t need to go to a shopping mall to buy products since you can shop on the internet. You can check out many products and compare prices in the comfort of your own home on the internet. Shopping on the internet has therefore made buying convenient. However, buying goods on the internet is different from buying in a shop where you can touch the product or even try it on. This articles outlines some of the main risks associated with buying on the internet.
  • The product may not meet your expectations or may be of poor quality. While buying on eBay, you are relying on the description provided by the seller or any photos of the products that are on the website. Because you can’t see the product in real life before you pay for it, sometimes when the product is delivered you may discover that it’s not what you expected.

  • There is a risk that the seller is not reliable. While buying on eBay, you have to believe that the seller is trustworthy; has the product as described on eBay, and that they will ship it to you after you have paid for it. Although most sellers are reliable, some sellers fail to ship the product to the customer or the product they ship is not exactly what they described on eBay. Of course you can’t be certain that every seller you will deal with is trustworthy, and you simply have to believe that they will be reliable and that they are trustworthy. eBay allows sellers to be reviewed, so if you buy on eBay on a regular basis, you may consider buying from sellers with good feedback.

  • Some sellers fail to communicate with their customers. It’s possible that after you have paid for something, and if you have questions regarding the product, the seller may not answer your emails.

  • There is a risk that even if the seller ships the product, your product may be lost in transit to you or may be damaged. Although this risk is minimal, it can happen.
It’s fun and convenient buying on eBay. You must however be aware of these risks so that you can successfully shop on eBay.

Essential Tools That You Need To Start Your eBay Business Selling Products Online

Selling products on eBay is easy if you have the necessary tools. Selling products on eBay is one of the best ways to start making money on the internet because you do not need a lot of initial capital. This article outlines some of the essential tools that you will need if you are considering starting your own internet based business selling products on eBay.

If you are serious about becoming a successful eBay seller, then it is important that you get the tools discussed in this article as they will ensure that you succeed in your business.

  • Obviously, you will need a computer and internet connection. You can’t start any internet business without a reliable computer and internet access.

  • Starting and eBay business means that you may need to communicate with your customers and send some documents. It is therefore important that you have your own business telephone line as well as a fax number.

  • Getting some business cards with your contact details is also important. From the customer’s point of view, it’s professional when you include your business card with your shipments. This also means your customers have all your contact details if they need to contact you.

  • You will need some money to get you started. Although selling products on eBay doesn’t require you to spend a lot of money to get started, you need some capital nonetheless. You will need this to buy some of the tools discussed in this article.

  • If you want to earn huge amounts of money selling merchandise on eBay, then you can further enhance your chances of success by having your own website. It is ideal that you have your own domain for your website. To market your products effectively, you can then create links to your eBay store on your website. By driving traffic to your website, you will increase traffic that goes to your eBay store, and this will increase your sales.

  • As a seller at eBay, you will need to provide useful and accurate description of the products you will be selling. Having photos of the products is also important because potential buyers can see the product. You will therefore need to have a camera for taking photos of the products you will be selling. If you are selling physical goods, it is recommended that you have photos of these products next to the items’ description. You may also need some software that you can use to adjust and resize the photos.
If you get these tools that you can use in your eBay business, you will be able to make more sales and earn more profits from your business. Succeeding in making money online selling merchandise on eBay requires that you take your business seriously and not as a hobby.

Wednesday, July 23, 2008

Taking Advantage of “Slow” eBay Auctions

Some auctions get hundreds of bids, but some go much more slowly, getting only a few bids or even none at all for days. Auctions are generally much slower during the summer months than they are in the winter - and sales on eBay are slowing each year, as more sellers than buyers sign up, hoping to get rich quick. There are a number of ways that you can take advantage of slower auctions to get the best price.

Wait to Bid

If you bid, then everyone can see you're interested - and that might make them interested too. Leaving the item alone for as long as you can bear will make it look less popular, and keep the price down so you can come in at the last minute and get a bargain.

Make an Offer

If the seller is selling an item using 'Buy it Now' and it still hasn't sold when the auction is about to end, use eBay's 'Best Offer' service to make them an offer on it. The chances are they've listed the item two or three times before, and they'll be so annoyed at the prospect of re-listing it yet again that they'll accept your offer just to get rid of the thing.

Conspire with Other Buyers

You might not have thought of this, but if there are two auctions for the same item and only you and one other buyer are bidding, why not get together and work out a 'you take this one and I'll take that one' deal? This avoids you raising the price on both auctions just to get one each. If you make a few friends, you can even work together on auctions long-term, taking it in turns to bid.

Be Snobbish

Send the seller emails asking questions about the condition of the item, and making it very clear that you are a discerning buyer and will only accept things of the highest quality. This will make them feel better about selling you their item for less.

Don't Feel Guilty

There really are too many sellers on eBay now, to the point where you can get common items at very low prices. Long-term, this will probably force those sellers out of business, but that's the way a market works - its supply and demand.

Buy in Bulk

When auctions are slow, many sellers will have had the same stock for a long time. If you offer to take ten things off their hands all at once then you can almost name your price - the chances are that they'll fall over themselves to give you a good deal. If you come back again and buy another ten items then they'll love you even more.

The longer you spend on eBay, the more experienced you'll become - and the greater the chances are that you'll stumble across an auction for something very odd, and quite unexpected. In the next email, you'll hear all about the strangest eBay items ever sold.

Thursday, July 17, 2008

eBay - Part Time or Full? How to Decide

Going full-time as an eBay seller is living the dream: making a real income, working from home, being your own boss and all the rest of it. It's the promise of a million scams, and it's finally come true - at least for some.

What they don't tell you in the success stories, though, is that becoming a full-time eBay seller is by no means for everyone. You really, really ought to try it part-time before you even consider taking it up full-time, and even then, caution is advisable. Before you burn your suit, here's a list of questions you should ask yourself.

How Much Do I Earn From eBay Now?

Work out how many hours a week you spend doing eBay-related things (be honest here), and divide it by the average amount of profit you make in a week. If you were doing full-time hours, would you earn as much as you earn now?

Do I Have a Good Job?

Think about what you might lose if you give up your job to focus on eBay. If you're in a well-paid job with good promotion prospects then it's well worth reconsidering: you might get a few years down the line and wish you'd stayed in your traditional job, as you'd probably be the CEO by now.

Would I Really Make Much More Money?

Unless you're selling a large quantity of small goods, most of what you do on eBay will be waiting for auctions to end - and you can wait at work just as easily as you can at home. This is why whether you would make more money on eBay really depends on what kinds of items you're selling - for low value items, going full-time could be a good move. For high-value ones, the chances are you'll hit the limits of how much money you have to invest in inventory long before you hit the limits on your time.

Is my Home a Good Place to Work?

Quite apart from anything else, you might find that the dream of home working is more of a nightmare in reality. People can start to depend on you to get things done that need to be done during the day. If you have a wife and children then they can resent the fact that you're in the house but refuse to have anything to do with them for large parts of the day. Giving in to any of these things and stopping work for a while will cause your profits to fall.

Can I Survive if it All Goes Wrong?

In the end, would you be able to get by if you had a month or two where you sold literally nothing? Or would you be desperately looking around for a job and cursing the day you ever discovered eBay? That's the real test.

If you made it through all these questions, then I guess you're cut out for the eBay life - and even if you didn't, you'd be surprised just how far you can get part-time. In our next email, we'll show you how to think like the eBay elite: the PowerSellers.

Wednesday, July 16, 2008

Essential Tools That You Need To Start Your eBay Business Selling Products Online

Selling products on eBay is easy if you have the necessary tools. Selling products on eBay is one of the best ways to start making money on the internet because you do not need a lot of initial capital. This article outlines some of the essential tools that you will need if you are considering starting your own internet based business selling products on eBay.
If you are serious about becoming a successful eBay seller, then it is important that you get the tools discussed in this article as they will ensure that you succeed in your business.
  • Obviously, you will need a computer and internet connection. You can’t start any internet business without a reliable computer and internet access.

  • Starting and eBay business means that you may need to communicate with your customers and send some documents. It is therefore important that you have your own business telephone line as well as a fax number.

  • Getting some business cards with your contact details is also important. From the customer’s point of view, it’s professional when you include your business card with your shipments. This also means your customers have all your contact details if they need to contact you.

  • You will need some money to get you started. Although selling products on eBay doesn’t require you to spend a lot of money to get started, you need some capital nonetheless. You will need this to buy some of the tools discussed in this article.

  • If you want to earn huge amounts of money selling merchandise on eBay, then you can further enhance your chances of success by having your own website. It is ideal that you have your own domain for your website. To market your products effectively, you can then create links to your eBay store on your website. By driving traffic to your website, you will increase traffic that goes to your eBay store, and this will increase your sales.

  • As a seller at eBay, you will need to provide useful and accurate description of the products you will be selling. Having photos of the products is also important because potential buyers can see the product. You will therefore need to have a camera for taking photos of the products you will be selling. If you are selling physical goods, it is recommended that you have photos of these products next to the items’ description. You may also need some software that you can use to adjust and resize the photos.
If you get these tools that you can use in your eBay business, you will be able to make more sales and earn more profits from your business. Succeeding in making money online selling merchandise on eBay requires that you take your business seriously and not as a hobby.

Sunday, July 13, 2008

eBay Description Writing Tips

Once you've drawn the buyers in with your title, the next thing to do is to tell them all about your item with the description. But just what should you write in your description?

At its heart, your item description is an ad. Without making it too obvious, you should be writing sales copy. You're trying to get buyers excited about your products, and that's usually hard - but on eBay, if you have the right thing to sell and give enough details, the buyers almost excite themselves.

Technical Details.

Include every technical detail you know, including the item's manufacturer, its condition, how big it is, where and when it was made, its history, and anything else special about it. Don't be too boring, though: the best descriptions are written in friendly, conversational language, and show a real knowledge of the item. Whatever you do, make sure you tell the truth!

Remember that most of the people who'll be buying your item will be just as knowledgeable about it as you are, if not more - this is their hobby, and they're experts. Don't feel like you need to explain the basics of the item: just go into as much technical detail as you can. As a rule, don't write anything in the description if you don't know what it means, as the chances are someone will, and if you've got it slightly wrong then you'll look like you don't know what you're talking about.

Interesting Details.

You might find that you enjoy writing a few things about how you got the item, why you're selling it, and who you think might like it. This isn't strictly necessary, but it gives your auctions some character and a personal touch, and can make people more likely to trust you. People might wonder what you're doing selling 500 CDs all at once, and if you tell them the reason, then they'll feel reassured that nothing dodgy is going on. If you're selling them because you're having a baby and you need the space, just say so.

Write as Much as You Can.

Leave nothing out of your description, even if that seems to you like it makes it cumbersomely long. There is no way you can be too thorough: someone, somewhere will appreciate that you took the time to write the extra information.

Don't assume that anyone who wants extra information will email you to ask a question: many buyers are shy and won't do it. Think of questions that buyers might have and add the answers to your description, as people generally tend to ask the same questions over and over again.

Each time a buyer does email you with a question, you should both answer their question and update your description so that it will include the answer next time. If people ask questions that are answered in the description, try putting these parts of the auction on a line alone, or in bold, to make them easier to notice.

In the next email, we'll focus on increasing the number of buyers who respond to your auctions.

Wednesday, July 9, 2008

Basic Tips For Starting A Home Business Selling On eBay

Selling on eBay is one of the easiest ways to start earning money online. Starting a home business selling on eBay allows you to have your own business and work from home. The main advantage of selling on eBay is that it’s easy and anyone can start their own home business. This article outlines the simple steps you need to make to start making money online.

The first step you need to take is to create an eBay store where you sell some popular products for which there is high demand. You can also have your own website where you list these products and therefore drive traffic to your eBay store through your website. By simply advertising your website, you can direct traffic to your eBay store. The more traffic you generate for your eBay store, the more sales you make and the more profits you earn from your eBay business.

Make your eBay store as user-friendly as possible. Describe the items that you have for sale as much as you can. This will make it easy for customers to find your products. It is also important that you use all the keywords for your products so that if someone searches for the items you sell on eBay, they can easily find the products that you sell. eBay gets a huge volume of traffic everyday, so this means that you are in the right place to get high volumes of traffic.

Making money on eBay is also easy because you can sell anything. You can sell items that you own which you do not need, or you can find some merchandise to sell. This flexibility means that you can easily start your own eBay business.

To get started, set up an account and use PayPal to collect your money from selling on eBay. This makes it easy for you to get paid for the products that you sell.
Another important factor to keep in mind is that you must sell products that are easy to ship and do not cost a lot of money to ship. This will make it easy for your buyers to get the product at a good price after paying for shipping.

Making money online selling on eBay is an easy way to start making money online. You too can start your own eBay business and earn money working from home.


Monday, July 7, 2008

When to "Buy Now" and When to Bid

You will often find yourself facing the choice of whether to pay a fixed price or keep on bidding. This choice might be presented to you in a single auction, or you might be choosing between different auctions of the different types. So should you use that 'Buy it Now' button or keep on trying to outbid everyone else? It's all a question of weighing up the advantages and disadvantages. Buy it Now.

- The Advantages.

When you use Buy it Now, you know the asking price and you can take some time to decide whether to pay it or not - you can even negotiate. You don't need to keeping your eye on the auction, or get caught up in the last-minute bidding frenzy that is now inevitable on any popular item. Not only that, but the seller will be happy to get a fixed price for their item, and they're likely to nicer to you than usual. Some sellers can be a little resentful when they feel that you got a little too much of a bargain on their item.

- The Disadvantages.

You will almost certainly pay more for the item, especially with more expensive items. Also, it takes some of the fun out of eBay. Aren't you there for an auction, after all? If you want to pay a fixed price then there are thousands of online stores you could be visiting. It's like pressing 'collect' instead of 'gamble' on a fruit machine: it's the boring option. But then, maybe that's what you want.

These rules are relatively constant: there are few times when using Buy it Now would allow you to get something cheaper, or when bidding would be an easier way to do it. In the end, as with so many things in life, it's a simple question of price vs. convenience, and it's up to you.

There are those times, though, when the strategic use of the Buy it Now button can be a useful tool to help you outwit your competition. If the current bid is almost as high as the Buy it Now price, then why bid higher and keep the contest going? Clicking that button is a no-brainer. The same goes for times when a seller has, for some reason, set the Buy it Now price only slightly higher than their starting price for bids. Why bother to go through all the hassle of bidding?

You might also find that there are times when you should leave the Buy it Now button as a last resort: it can be a useful way of ending last-minute contests with a decisive 'this is mine' gesture.

In fact, there are all sorts of tricks you can use on eBay, if you want to get ahead of the game. Remember that most buyers on eBay are casual, and don't know what they're doing: a little knowledge can go a long way in getting you an advantage. Our next post will have a few tips and tricks for you.

Sunday, July 6, 2008

Top 10 Tips For Selling And Making Money On eBay

If you want to start making money on the internet, selling on eBay is one of the popular ways of achieving this goal. Today, many people earn a living and work from home selling products on eBay.

If you want to succeed in your business of selling merchandise on eBay, it is essential that you understand some of the important tips that you should keep in mind.

  1. Describe the products that you are selling as much as possible. Use the relevant keywords and make sure that the description is accurate. Potential buyers rely on your description to provide them with a good impression of the product you sell. It is therefore important that you make the item description accurate and detailed.
  2. Include an image of the item that you are selling. Buying online means that people can’t touch the products and have a feel of what you sell. Proving an image of the item will therefore help potential buyers to decide if they want to buy the product or not.
  3. Use PayPal so that your customers can immediately pay for the products they want.
  4. Communicate with your customers. The success of your eBay business depends on good customer relationship skills. Answer any questions your customers have and be as helpful as you can.
  5. If you are offering a refund policy for any of the products, it is important that you make that policy very precise; otherwise your customers may abuse that policy and return the goods they bought from you even if they are in good condition.
  6. Encourage your customers to leave feedback on the service you provide as an eBay seller. If you have a good feedback record on eBay, many people will be confident to buy from you.
  7. Be patient in developing your eBay business.
  8. Sell products that can be bought by anyone from any part of the word. If you target a global market, you increase your chances of making a sale.
  9. Have a professional eBay auction site. If you project the impression that you are a serious and professional eBay seller, buyers will be keen to buy from you.
  10. Think outside the square and differentiate yourself from other eBay sellers. Be creative, use catchy phrases to describe your products, and think about any other ways that you can differentiate yourself from the rest of other eBay sellers.
Follow these ten tips in your eBay business, and you will achieve your goals of earning money on the internet.

Friday, July 4, 2008

Tips and Tricks for Using eBay Search

If you know what you're doing, you can quickly find what you're looking for on eBay. Here are a few golden rules.
  • Be specific: If you're searching for the first edition of the original Harry Potter book, you'll get further searching for 'harry potter rowling philosopher's stone first edition' than you will searching for 'harry potter'. You'll get fewer results, but the ones you do get will be far more relevant.
  • Spell wrongly: It's a sad fact that many of the sellers on eBay just can't spell. Whatever you're looking for, try thinking of a few common misspellings - the chances are that fewer people will find these items, and so they will be cheaper.
  • Get a thesaurus: You should try to search for all the different words that someone might use to describe your item, for example searching for both 'TV' and 'television', or for 'phone', 'mobile' and 'cellphone'. Where you can, though, leave off the type of item altogether and search by things like brand and model.
  • Use the categories: Whenever you search, you'll notice a list of categories at the side of your search results. If you just searched for the name of a CD because you want to buy that CD, you should click the 'CDs' category to just look at results in that category. Why bother looking through a load of results that you don't care about?
  • Don't be afraid to browse: Once you've found the category that items you like seem to be in, why not click 'Browse' and take a look through the whole category? You might be surprised by what you find.
  • Few people realize just how powerful eBay's search engine is - a few symbols here and there and it'll work wonders for you.
  • Wildcard searches: You can put an asterisk (*) into a search phrase when you want to say 'anything can go here'. For example, if you wanted to search for a 1950s car, you could search for 'car 195*'. 195* will show results from any year in the 1950s.
  • In this order: If you put words in quotes ("") then the only results shown will be ones that have all of the words between the quote marks. For example, searching for "Lord of the Rings" won't give you any results that say, for example "Lord Robert Rings".
  • Exclude words: Put a minus, and then put any words in brackets that you don't want to appear in your search results. For example: "Pulp Fiction" -(poster,photo) will find items related to Pulp Fiction but not posters or photos.
  • Either/or: If you want to search for lots of words at once, just put them in brackets: the TV example from earlier could become '(TV,television)', which would find items with either word.
So once you've found your bargain item, bid for it and won it, what if it all goes wrong? Don't worry - eBay has a thorough dispute resolution procedure, and we'll cover it in some depth in the next article, so you'll be prepared if the worst happens.

eBay Auction Buyer's Tips and Tricks.

eBay isn't just an auction and a marketplace: often it can feel quite a lot like a game. Like any game, you can get ahead if you think strategically, using your head to outwit the other buyers and get the best price. Here are a few things you can try. Shop in the Summer.

This is simple, but effective. Summer is the quiet season on eBay - almost everything sells for less. While everyone else is out enjoying the sun, invest a little time to find some real bargains.

Beat Them by a Few Cents.

Outbid people by a few cents instead of a few dollars - if they don't check back before the auction ends, then you will be the winner. To avoid people using this tactic on you, though, always bid strange, hard-to-guess amounts instead of round numbers.

Play Smart.

If you know when the auction ends, you can get in there at the very last second and outbid your rivals. The chances are that they won't have the time to sit in front of the auction waiting for it to end - as a rule, he who stays wins. If someone else does retaliate at the end of the auction, though, try not to get carried away in those last few seconds and end up paying too much!

Take Risks.

This is a strategy for the braver eBay buyer. All of the advice you will see for eBay beginners tells you to buy items that have good pictures, clear descriptions, trustworthy sellers and all the rest. If you're brave, why not take a risk and do the exact opposite?

Many buyers won't want that item from the seller with a feedback rating of 5, no picture and a one-line description. If you take a calculated risk and bid anyway, you might be able to make a tiny bid and win by default. There are people on eBay who make their living from winning auctions like these, taking good pictures of the item, writing a good description and then reselling it at a huge profit. Be careful, though: do this for long enough, and you will inevitably lose your money at some point. It's especially unwise to try it with very high-value items.

Avoid Bidding Wars.

There are few things on eBay that are so rare that you'll only see them once and never again. There are usually quite a few sellers who have an item. What's more, they will generally have more than one to sell, even if they haven't listed them all at once. Always check your seller's history to see whether they sell your item all the time - and if they do, then wait for the next one instead of bidding to the skies.